New Website for The Slate Shed B&B Launched!

The fresh look website for The Slate Shed
The fresh look website for The Slate Shed

The Slate Shed provides Bed and Breakfast accommodation in an exceptional location in Snowdonia National Park near Dolgellau and Barmouth. Visitors to The Slate Shed are treated to beautiful views, stylish rooms and a fantastic Welsh breakfast that is locally sourced. Continue reading “New Website for The Slate Shed B&B Launched!” »

Most Web Developers don’t understand Digital Marketing

Fortunately for us, there are a lot of Web Developers out there who don’t really have a clue about digital marketing. They are either Website Farmers who just churn out average Websites or they are Lazy Developers who havent thought about what the final purpose of the Website is and how it needs to bring business to the customer.

Over the last 6 months I have been delivered more than 50 workshops for Business Wales on Digital Marketing and Social Media. During these sessions, as part of the course I pull up delegate Websites to look for improvements. In 90% of cases a) the Website wasn’t working for the business and b) the developer had developed a site that was pretty ineffective at generating business. They may even look pretty with huge pictures but are woeful at actually generating business.

On our Total Digital Marketing Scheme – where we have a comprehensive approach to working closely with clients on a strategy that brings results, almost all of the clients we have had had sites designed by other Web Developers. They have a Website created, it doesn’t work, and come to us to make it sing and get business in.

Our Total Digital Marketing Solution enables businesses to partner with us to maximise the benefits of digital marketing in their business. Essentially, InSynch becomes your digital marketing department!

Our Total Digital Marketing Package is extremely effective and has two parts. 25% Digital Marketing Consultancy support that analyses results and advises on future activity and 75% Digital Marketing Work to carry out the recommendations in conjunction with our clients. We are flexible and offer bespoke packages but our popular packages, from £240 per month.

Key Facts

  • No minimum term – We want you to stay because it is working for you
  • Totally flexible service – We mesh with your existing skills and work together
  • Totally results driven – Measuring success is key. We strive to bring results
  • Hours carry forward – If you haven’t used your time, the hours simply roll over
  • Flexible pricing – Choose the level of input you want and change at any time
  • Suitable for all businesses – All sectors and all sizes

The Total Digital Marketing Solution includes:

Digital Marketing Consultancy

A dedicated expert digital marketing consultant with regular meetings to review performance and create strategies for the business

Digital Marketing Work

Any of the following activities as required and agreed

  • Website changes
  • Conversion customers into buyers
  • Google Analytics Analysis and reporting
  • Pay per click management
  • Social Media Management
  • Search engine optimisation
  • Graphic design
  • Email Marketing Support
  • Telephone and email support
  • Flexible service

First steps are to contact us for a chat with one of our Digital Marketing Specialists to see how we can help. Contact us here

David Gilbert Delighted with New Jewellery Website

We recently launched a Website for David Gilbert Jewellery. With full online sales and custom options for products, this mobile friendly site gives the business a new outlet for its quality products.

David Gilbert (Partner) was delighted with how InSynch worked with him to understand his business and deliver the Website and Digital marketing services he needed…… Continue reading “David Gilbert Delighted with New Jewellery Website” »

People don’t go on Facebook to buy your products and services!

Think about it… Why are people on Facebook?

People go on Facebook to be entertained by watching videos of cats jumping away from cucumbers (If you haven’t seen it, I have put a link at the bottom of this article).

People go on Facebook to put selfies and other photos on there and see how many likes they get, and worry why it was less than last time.

People go on Facebook to say things like “Oh, what a bad day this has been”, in order to get the inevitable response “what’s wrong hun?”.

People go on Facebook to peer into the lives of their friends, anonymously….

I know I am being a little harsh on Facebook users and perhaps belittling the benefit that people can get from it. I am just trying to make a point. However, the fact still remains, and businesses need to realise it…..

People don’t go on Facebook to buy your products and services

So, what should businesses be doing on Facebook? Continue reading “People don’t go on Facebook to buy your products and services!” »

Coming soon to a town near you!

January through to March 2017 saw a really busy period for InSynch in terms of training, with over 30 courses delivered for Business Wales on Digital Marketing and Social media and 10 other courses. Many of these courses were sold out. Those who have been on our courses (delivered by Eddy Webb) will know that we pack lots of useful, practical information in that is based on real business experience. We know what works and what doesn’t.

We are pleased to announce another 30+ dates and locations where we will be delivering various courses and talks. Full details of all courses here- many are free to attend.

Read more for full details

Digital Marketing Strategy – Marches Growth Hub – FREE
Digital Marketing – The Total Approach
Digital Marketing for the Commercial Grower – Spring Festival – FREE
Google Analytics Course
Email Marketing Using Mailchimp
Facebook Business Strategy and Advertising Workshop
Social Media and Digital Marketing – Business Wales – FREE

Continue reading “Coming soon to a town near you!” »

We are Celebrating our 12th Anniversary!

We are celebrating our 12th anniversary today! InSynch was formed on February 10th 2005. As co-founder of the company originally, I recall those nervous first weeks when we waited to see if we had secured a large EU funded contract that would set us up for the next few years. We did win it and have never looked back.

We have changed as business considerably over the years. Mind you, so has technology and online marketing methods.

AT77C104_iPAQ_hx2750_005In February 2005, Facebook was just a small experiment. Twitter had yet to be invented. The launch of the first iphone was some 2 years away…. However, I did have my HP iPaq which had fingerprint log in! Yes its true, logging in with your fingerprint is not new technology….

Our clients

995690_10152887971155720_1083068682_nIn the first 3 years, we provided advice and support to businesses that was funded exclusively by Government and European funded projects. We had a team of 9 IT/Business consultants that worked with over 700 businesses over a 3 year period.

We started providing training in October 2005. Have a look at this poster promoting our tourism the e’factor training events over 11 years ago! Tourism specialism and training were to become strong elements of our business.

Since then we have worked with literally 1000’s of clients. Some of them for almost all of the last 12 years. I have seen businesses blossom, people retire and sell on their business and people gradually adopt digital technologies in their business.

Changing times

All of the staff at InSynch will say that they learn something new every day. Technology is constantly evolving.  As we work with so many clients, we have a vast pool of experience in business and the application of technology to make businesses succeed.

Thank you to all of our clients that we have worked with over the years and thank you too to all of our loyal staff.

Congratulations!

 

photo credit: andre.m(eye)r.vitali Out of the Fridge via photopin (license)

InSynch are working with Business Wales for Digital Marketing and Social Media courses

We are delighted to say that Business Wales have asked us to work with them in performing their upcoming courses. There are currently two different types of courses that will be carried out: Digital Marketing for Business and Getting more from Social Media for Business.

Continue reading “InSynch are working with Business Wales for Digital Marketing and Social Media courses” »