Finding new clients on LinkedIn – It works!

LinkedIn has become one of my main go to places for my social media fix in the last 12 months. The network has finally begun to mature from a network where you made connections, and were not sure why, or what to do next, to a more serious business network.

If you want, you can connect with me on LinkedIn here https://www.linkedin.com/in/eddywebb1/

For those who are not familiar with LinkedIn, think of it like Facebook for business or professionals. I don’t have many clients who I am friends with on Facebook but I have well over 1,000 who I connect with on LinkedIn. On Facebook you have friends and on LinkedIn you have connections. It is for connecting people in work with similar people in the same industry and used for making Business to Business connections.

Why I prefer LinkedIn to Facebook?

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New Website for Brynarth Country Guest House Goes Live

Brynarth-InSynch
The new website for Brynarth

Brynarth Country Guest House offers Bed and Breakfast accommodation near Aberystwyth. Brynarth is nestled within some of the most stunning scenery in Mid Wales and offers an ideal base to explore the local area. Continue reading “New Website for Brynarth Country Guest House Goes Live” »

Is Your Website “Not Secure”? SSL Certificates Explained

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Why is my website URL shown as “Not Secure”?

You might have noticed recently that all of a sudden next to your address bar a “Not secure” icon is displayed when browsing certain websites.

Not Secure

This means if you have a form on your Web page asking for a password or an input asking for a credit card the page will be treated as “Not Secure”. In fact even general pages that don’t ask for this information are now marked as insecure too! Just click the little (i) next to the URL and you are likely to be shown another warning such as this:

Not secure

 

 

 

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5 Surprising Tactics That Are GDPR-Safe

Despite what many GDPR consultants and training courses are telling you in order to sell their services, you don’t need to totally rethink your Digital Marketing Strategy. Most of what they say are myths and scaremongering.

We aren’t trying to sell consultancy or courses on GDPR. In fact we are writing this post because many of our clients and people we meet at events and courses always want to know our opinion. What do we think about GDPR and what plans do we have in place for it?

We visited an Information Commissioner Office provided course on GDPR through Business Wales to see exactly what we can carry out under GDPR and found ourselves delighted to have our views on the legislation confirmed. You will be surprised at how many of our marketing strategies are still allowed under the new regulations.

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Life Hacks – Managing a Website

Do you want to be able to do more with your website?

Do you want some helpful hints to quickly edit your text and images?

Do you wish you had a basic understanding of HTML?

Our new Managing a Website – Web editing power tips & basic HTML course is aimed at helping you make changes faster and get more out of your website.

Many of our clients have common tasks to complete when editing their content. From linking your text and images to different web pages or even spacing between paragraphs looking different from your previous paragraph. You can spend an excessive amount of your time trying to fix small issues which should be done quickly and with little fuss. Continue reading “Life Hacks – Managing a Website” »

New Black Mountains Smokery Website Live

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The redesigned Black Mountains Smokery home page

Black Mountains Smokery is a family-run gourmet food business based in the Brecon Beacons. Their award-winning smoked foods are carefully sourced from British suppliers and traditionally cured and smoked at their smokehouse in Crickhowell.

For several years InSynch has been working with Jo and Jonathan from Black Mountains Smokery on their digital marketing strategy helping the business to improve website sales and build a greater brand awareness. You can view our previous digital marketing case study with Black Mountains Smokery here: insynch.co.uk/blog/black-mountains-smokery-case-study

“InSynch have produced a highly complex web site for us, which was launched in time to be tested by our busy season. Eddy is particularly good at understanding and interpreting individual business requirements and the InSynch team has been responsive to issues and needs that have arisen.  Development work continues in order to finesse the use of the website as an efficient management vehicle for our mail order business.” 

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New Website for Llanstinan Boarding Kennels Now Live

The New Website for Llanstinal Kennels
The New Website for Llanstinal Kennels

Recently InSynch launched a brand new website for Llanstinan Kennels who are located in the beautiful Pembrokeshire countryside, Llanstinan Kennels provides luxury dog kennels and a purpose built cat hotel.

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Hit the Ground Running with Total Digital Marketing Plus

 

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We are excited to launch our new Total Digital Marketing Plus packages!  With more and more clients joining our Total Digital Marketing plan each month, we have added a new option for each package. Our new Plus packages will allow clients to receive even more focused digital marketing consultancy and services when they first team up with InSynch.

As a results driven organisation, we want our clients to promptly see the benefits of digital marketing, therefore having more time and attention spent on your digital marketing strategy at the beginning is advantageous.

Total Digital Marketing Plus is available on all of our current packages, but will allow for 50% extra time for the first three months to enable businesses to hit the ground running. We want your business to see Total Digital Marketing Success.

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Facebook Like and Share Competitions – Most are unfair and against the rules

There are still Like and Share competitions popping up now and again despite most of them breaking Facebook rules and being totally unfair to those who enter.

Competitions can work but they need to be done correctly, within the rules, and most importantly be done fairly. Sadly most are not.

In my view, any business running a pure Like and Share Competition is running an unfair competition!

Why are they unfair?

  1. It is against Facebook rules to make somebody Like or Share your post/page
  2. Facebook Page Admins cannot see everyone who shares a post or likes a page for privacy reasons

Continue reading “Facebook Like and Share Competitions – Most are unfair and against the rules” »