InSynch with Natwest – DIY Digital Marketing Seminar – Swansea 6th November

We are pleased to be working in Partnership with Natwest to deliver a DIY Digital Marketing Seminar in Swansea on 6th November.

Places are limited so book here as soon as you can – BOOK NOW

DIY Digital Marketing for Businesses

InSynch in Partnership with Natwest

Summary

A punchy, 90 minute session packed with tips and techniques along with a strategic approach for using Digital Marketing to achieve business goals. Continue reading “InSynch with Natwest – DIY Digital Marketing Seminar – Swansea 6th November” »

New One-to-One tailored training

Attending group courses suits many people but for some they get the most value when able to sit down with an expert in a subject and get hands on tailored one-to-one training.

We have been delivering these sessions for many years now but not everyone knows they can access it.

Tailored One to One Training

Short and focused sessions, with an expert trainer, giving you the skills that you specifically need.

Benefits

  • A training session customised to suit your needs
  • Learn valuable skills, at your pace
  • Ask specific questions, relating to your business
  • 100% of the time is spent on your training needs
  • Tap into expert ‘real world’ advice on digital marketing

NB – Training sessions can be for up to 3 people from your organisation. Prices are based on delegates coming to our offices for training. We can train on site – simply ask for a quote.

One to one Training Sessions

Continue reading “New One-to-One tailored training” »

5 Google Analytics Reports you must see

Hopefully you have Google Analytics on your site and can see exactly how much business each of your marketing activities are generating? If you don’t have much time to check then in this article I will show you my 5 favourite reports.

If you are unsure if you have Google Analytics on your site then you could use www.gachecker.com to see if it is installed and on every page. If it is then contact your Web developer to get access. If it isn’t, Google Analytics is free and doesn’t take long to install.

My 5 go to reports are as follows:

Continue reading “5 Google Analytics Reports you must see” »

DO NOT re permission your email list

Are you one of the businesses that has made the huge mistake of getting all of your valuable email list to opt in again to your emails? If you are then you are probably now looking at an email list of around 5-10% the size that is was before.

DID YOU KNOW – The majority of businesses simply don’t have to re-permission their email lists. For various reasons they have a legitimate interest in marketing to them and the rules for opt in opt out email marketing are actually covered by the Privacy and Electronic Communications Act, NOT GDPR.  Continue reading “DO NOT re permission your email list” »

Website launched for Llwyngwril Gallery

Llwyngwril Gallery
The new website for Llwyngwril Gallery

Llwyngwril Gallery offer two spacious and luxurious units that are full of character and charm. The Gallery theme is retained throughout both properties promoting works of art by local artists and information about local crafts and exhibitions in the area. Continue reading “Website launched for Llwyngwril Gallery” »

Forget Christmas – your business should be planning for January right now!

I have discussed before how to use Google Trends to time your marketing activities. In the retail and artisan business, your peaks are most certainly in the run up to Christmas.

However, if you are in any of the following sectors/industries, you should be planning for a campaign right now to get the most out of January.

  • Tourism
  • Solicitors
  • Wedding related services
  • Home furnishing
  • Plumbing and Heating
  • Training
  • Recruitment
    …and many more!

Why? Well quite simply because January is an important peak in the interest in these sectors and therefore you need to plan and implement a digital marketing strategy in order to get the most out of this period and get your slice of the pie. In January, your marketing will be so much more effective as people are more predisposed to be looking for your product or service.

Have a look at these charts below which show the search trends for phrases on Google Analytics. All charts show the trend over 2015 for different search phrases.

We have many meetings booked in December with clients to plan detailed marketing strategies for January. Please don’t wait until after Christmas to plan what you are going to do. Or even worse just wait and see what happens.

We have many ways we can work with clients to advise and implement successful digital marketing campaigns. Just contact us and we will come and see you to discuss.

Find out how Facebook stalks you and targets you

There is no doubt about it, Facebook is becoming a “pay to play” platform for businesses, as we have been saying for a number of years. Basically, this means that if your run a business page on Facebook, very few people will see what you post (the industry average is 3%). Facebook says that this is because it wants you to see the stories that you are interested in and it uses over 1,000 different factors to decide what to show you on your wall.

Later on in this article I will show you how to find out which of your interests you are being targeted for. Firstly though I want to share with you some random events that have happened to me based on my activity on Facebook. Continue reading “Find out how Facebook stalks you and targets you” »

Give your Website a boost and move Goose Internet

Our sister company, Goose Internet has an amazing deal for new hosting customers. InSynch uses Goose Internet for all of its hosting services.

Every new customer hosted with Goose Internet will get over £400 worth of services designed to give their Website a kick start.

This includes £100 of Google Adwords adverts, fully managed by us. More details below: Continue reading “Give your Website a boost and move Goose Internet” »

Frustration with visitor Websites whilst camping in St. Davids

I have just returned from a 4 night break camping in St David’s in Pembrokeshire. It has been a busy first part of the year and I was looking forward to the break. A chance to leave much of the technology that fills my life behind. I will be honest and say that on almost every holiday or short break I go on, I take my big 17 inch laptop, in case I need to reply to emails and also to keep an eye on my business and what is happening. This time I was disciplined enought to leave my laptop in the office…. After all, sitting outside of my tent with a laptop on my reclining lounger isn’t really conducive to efficient working. Continue reading “Frustration with visitor Websites whilst camping in St. Davids” »

Google have an updated search algorithm for mobiles – Is your website ready for it?

Google has updated its mobile-friendly algorithm so that it is supposed to give an additional ranking boost for mobile-friendly websites in the mobile search results.

Google Iphone
Google continues its crack down on non mobile-friendly websites

Continue reading “Google have an updated search algorithm for mobiles – Is your website ready for it?” »