Ecommerce or Digital Marketing?

Ecommerce or Digital Marketing?

This is a question that keeps appearing as the online world grows. There’s a lot of misinformation about these topics that often confuse people. So, what’s the answer? There’s no such thing as eCommerce vs. digital marketing; they do not compete. In fact, they...
Content is King

Content is King

How many times have you heard the phrase ‘Content is King?’ I know I hate the phrase as much as the next person, but it’s true. And in terms of marketing, finding the right content is key. It needs to centre around the customer rather than itself, it needs to...