68% of all online experiences begin with a search engine query, according to a study by Ahrefs. This study stated that the top 0.21% of websites listed in the first…
We have launched four new accredited training courses for marketing practitioners, business owners and individuals looking to earn an internationally recognised digital marketing accreditation. Our experts have designed the training…
Email marketing‘s effectiveness lies in its ability to reach, engage, and convert audiences while building lasting customer connections. As a business owner you need to be investing in this form…
PPC Ads, more commonly known as Pay-Per-Click Advertising, are adverts commonly running on Google and social media platforms. It’s one of the most common digital marketing strategies that businesses utilise…
It’s finally here, the dawn of Google Analytics 4 (GA4) has arrived (how did it come around so quickly!). If you hadn’t heard, the previous and most commonly used version…
Writing blogs as part of your content strategy for your website is a great way to reach new customers, nurture current customers, and highlight services. It is also an essential…
A huge thank you to everyone who joined us for our Digital Marketing Masterclass in Bristol this week – what a great turnout! As our first in-person event post-lockdown, what…
Alpaca My Boots are a small family business located in Brecon, offering family adventures with their adorable gang of alpacas. As the first animal experience of its kind in the…
The bounce rate is a term used by Google Analytics to indicate when someone lands on a page and immediately exits. They don’t view any other pages, they don’t scroll,…
Google Analytics is a powerful tool that can help businesses of all sizes track and analyze their website traffic. But not just that, GA can be used to understand customer…