What is a drip feed email marketing campaign? Engagement is key in any marketing campaign but creating a newsletter/email/campaign can often be time-consuming. Do we also want to spend hours ‘engaging’ with potential clients on social media or do we have time to...
How do you reach that customer who has nearly made a purchase on your website but changed their mind? Using a great CRM system (Customer Relationship System) allows you track customer interaction and manage customer accounts. They are often designed to help businesses...
Engagement is key in any marketing campaign. When someone says “Hi” or expresses an interest in your business, isn’t it polite to respond? It’s your opportunity to make a great first impression, but sadly in this modern age of capturing information, all too...
The effectiveness of Digital Marketing strategies are often the difference between the successful evolution of an online business and the stagnation or regression of a business and the more detailed Digital marketing strategies can be, the better. Part of my role...
Using images on your website is not just effective, it is essential. Whether you run a simple, free to use, website on Wix/Squarespace or whether you are managing a multifaceted and complex e-commerce site the attention-grabbing, aesthetically persuasive, conversion...
Popups, love them or hate them, they are a touchy subject! If used incorrectly or are poorly optimized, they can be intrusive, annoying, and potentially bad for business. However, used correctly exit intent pop ups can be extremely effective at boosting your email...
