How to check Instagram Story analytics

Ever been asked to collate Instagram Story analytics and had a pang of panic come over you as you think “…but they only last for 24 hours!?”. Well, do not fear! Instagram Story analytics from Stories posted up to the last 30-days are available to you within your Instagram Analytics. Here’s how to find them…

Before we jump into the guide, I’d like to remind you – if you do have any issues with Facebook, Twitter, Instagram or any other social media platform, please do not hesitate to book a free consultation with me here. I’d be happy to help.

  1. Navigate to your Instagram profile and select the menu from the top right

2. From the menu, select Insights

3. In Insights, scroll down to Stories, underneath posts

4. Tap on the arrow on the right hand side of Stories. From here, you can see all of your Stories and the reach that each story has had. You can tap on any story to view other insights such as poll results.

5. At the top of the screen, you can choose to view insights from the last 7, 14 or 30 days.

We recently managed Analytics reporting for the St David’s Day #CaruCymruCaruBlas #LoveWalesLoveTaste campaign alongside Cywain and the Welsh Government. Knowing this trick for collating past Stories came in really handy!