The 16th of September marks 100 days until Christmas, which means the countdown is on! If you’re starting to think about gifts and stocking fillers, then so are your customers!
From boutique chocolatiers to high-end Hotel-hideaways, here are 5 ways that every business can advertise online this festive season.
Launch a website or landing page
First things first… Do you have a website? Does it work? Are you scaring away potential customers with a half-built off-the-shelf subscription-based website that you’ve lost the log-in for? Your website doesn’t have to be all Jingle Bells and whistles, but when it comes to eCommerce, it needs to be safe, and it needs to work.
If your website is up and running like Rudolph, why not add a landing-page for Christmas gifts or offers? Create a seamless user experience by wrapping up everything that your customers are looking for in one neat bow!
SEO, or Search Engine Optimisation, is the process of increasing the traffic that your website receives through search engine results. Much like your turkey and the trimmings, it’s all about Organic!
Google it, Bing it or Yahoo it – your website will be harder to find than a chimney in a snowstorm if it’s not optimised for search engines!
Google Ads and Shopping Campaigns
Google Ads and Shopping Campaigns are like Elf’s ears… straight to the point! Claim optimum Google real-estate by pushing your products straight to the top of the Google results page.
Google Ads and Shopping Campaigns use detailed product information, images, pricing, and other data attributes to determine which search queries trigger your ads.
Advertising to newlyweds, pin-pointing HR managers, reaching world-travelers or hunting down tech lovers who want the latest gadgets and gizmos! The only thing Facebook advertising can’t do is tell you who’s on the naughty list!
InSynch can launch, monitor and adapt your Facebook Ads to ensure your budget is being used to its maximum potential. Here’s how we do it.
Social Media Campaign
…and if you’re running Facebook ads, why not run a Social Media Marketing campaign alongside? InSynch can help you push your brand through consistent posts that adhere to each platform’s specific algorithm. We’ll take you from Silent Nights to comments and likes, faster than you can close the door on a rabble of out-of-tune carolers!
Avoid a bleak midwinter of sales and get in touch with InSynch today. We’ll help your Christmas wish come true!