InSynch is happy to say we have been working with Daisy Lodge from within lockdown in summer to help bolster their tourism bookings during the current pandemic. Daisy Lodge is a stunning holiday lodge well situated right on the banks of the River Avon and has joined us on our Total Digital Marketing service.

Although navigating through digital marketing for tourism this year has been a challenge across the UK, we worked extensively with Daisy Lodge, to get in front of the correct audience and aim to fill the trickier midweek slots and late availability using a mix of PPC and SEO to bring in the relevant sources of traffic. Website conversion work also paid a large part, using a mix of google analytics and conversion analysis to identify the problem, or potential problem, pages on the site and working to make the user experience as sleek as possible to improve conversions.

When asked, Pam Johnson [Owner of Daisy Lodge], had this to say: “Apart from the obvious benefit that I am seeing a big increase in traffic to my website and a corresponding increase in bookings, there are several reasons why I like working with InSynch –
Theirs is a ‘wraparound’ service so I have access to a lot of specialists all in one place and can tap into their expertise as my digital marketing plan requires from improving the website, through social media marketing to graphic design and more.
They freely give information so that you can gain knowledge as you work with them and the plan is flexible.
Not least I like the updates where we discuss what is working well and what we need to do in the next month. It feels more like a partnership than a service.

Daisy Lodge in Stratford Upon Avon, stunning holiday cottage accommodation

We work with Daisy Lodge to bring together a full digital marketing strategy including SEO, PPC Email Marketing, Website conversion work Social Media support and much more as needed. If you’d like to learn more about our Total Digital Marketing package, you can learn more here.